In this interactive workshop, join Holly Reardon, owner and strategist of Hapacity Marketing, as she unfolds the true power of a brand's positioning statement and its pivotal role in steering your entire business strategy. Holly will share her personal journey—from the missteps of targeting 'everyone and anyone,' to the triumph of creating a value-driven brand identity.This session is about more than just crafting a catchy tagline. It's about creating a unique positioning statement that acts as a beacon, guiding your target audience to your brand, stirring the right emotions, and serving as the foundation for all strategic decisions. Your positioning isn’t just a tagline—it's the heart of everything your company does.Holly will provide you with a worksheet and will guide you through the process, ensuring you leave the session with a robust positioning statement that makes your brand shine bright in your market.Whether you're a new entrepreneur or a seasoned business owner looking to revamp your brand, this session promises to equip you with practical tools to make your brand in-demand and uniquely positioned.Join us for a value-packed session, peppered with real-life anecdotes, data-backed insights, and engaging interactions!
This session takes place in the Havana Room, located on the 2nd Floor of @4240 Building at 4240 Duncan Ave, St. Louis, MO 63110.
This workshop is designed to help Founders decide when and how to make the difficult transition of handing the revenue generating role over to someone else.
How to find your target market without going crazy.
This upbeat masterclass will give you the building blocks to achieve your optimal outcome through negotiation--no matter the stakes.
